Privacy Policy
Last updated: January 19, 2025
Your privacy is important to us. This Privacy Policy explains how LEKEELEKEE247 LTD ("we", "us", "our") collects, uses, shares, and protects your personal information when you use our products, services, mobile applications, and websites (collectively, the "Services").
By using our Services, you consent to the collection and use of your information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Services.
1. Who We Are
LEKEELEKEE247 LTD is the data controller responsible for your personal information.
- Company: LEKEELEKEE247 LTD
- Registered Office: 1st Floor, 26 Cadogan Square, London, England, SW1X 0JP
- Contact: hello@lekeelekee.com
2. Information We Collect
2.1 Information You Provide
- Account Information: Name, email address, phone number, username, password, date of birth, profile picture
- Profile Information: Bio, interests, location (if you choose to share)
- User Content: Posts, comments, messages, photos, videos, and other content you create or share
- Communications: Information you provide when you contact us for support or feedback
- Payment Information: If applicable, payment details processed by our third-party payment providers
2.2 Information Collected Automatically
- Device Information: Device type, operating system, unique device identifiers, browser type
- Log Data: IP address, access times, pages viewed, app crashes, and other system activity
- Usage Data: Features used, actions taken, time spent, and interaction patterns
- Location Data: Approximate location based on IP address (precise location only with your explicit consent)
- Cookies & Similar Technologies: We use cookies, pixels, and similar technologies to collect information and improve our Services
2.3 Information from Third Parties
- Information from social media platforms if you link your account or sign in using third-party services
- Information from other users (e.g., when they mention or tag you)
- Information from service providers that help us operate our Services
3. How We Use Your Information
We use your information for the following purposes:
- Provide Services: Create and manage your account, deliver features, and process transactions
- Personalization: Customize your experience, recommend content, and tailor communications
- Communication: Send service updates, security alerts, support messages, and promotional content (with your consent)
- Safety & Security: Detect, prevent, and address fraud, abuse, security threats, and violations of our Terms
- Improvement: Analyze usage patterns, conduct research, and improve our Services
- Legal Compliance: Comply with legal obligations, respond to legal requests, and protect our rights
4. Legal Basis for Processing (UK GDPR)
We process your personal information based on the following legal grounds:
- Contract: Processing necessary to perform our contract with you (providing the Services)
- Consent: Where you have given explicit consent for specific processing activities
- Legitimate Interests: Processing necessary for our legitimate business interests (e.g., fraud prevention, service improvement), provided these do not override your rights
- Legal Obligation: Processing necessary to comply with legal requirements
5. How We Share Your Information
We do not sell your personal data. We may share your information in the following circumstances:
5.1 With Your Consent
We may share information when you direct us to do so or give us explicit consent.
5.2 Service Providers
We engage trusted third-party service providers to perform functions on our behalf, including:
- Cloud hosting and storage (e.g., Amazon Web Services)
- Analytics and performance monitoring
- Email and push notification delivery
- Customer support tools
- Payment processing
These providers are contractually obligated to protect your information and use it only for the purposes we specify.
5.3 Legal Requirements
We may disclose your information if required by law, regulation, legal process, or governmental request, or to:
- Enforce our Terms of Service
- Protect our rights, privacy, safety, or property
- Protect the safety of our users or the public
- Detect, prevent, or address fraud, security, or technical issues
5.4 Business Transfers
If we are involved in a merger, acquisition, reorganization, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.
5.5 Aggregated or De-identified Data
We may share aggregated or de-identified information that cannot reasonably be used to identify you.
6. International Data Transfers
Your information may be transferred to, stored, and processed in countries outside the United Kingdom, including countries that may not provide the same level of data protection. When we transfer data internationally, we implement appropriate safeguards, such as:
- Standard Contractual Clauses approved by the UK Information Commissioner's Office
- Transfers to countries with adequacy decisions
- Other legally approved transfer mechanisms
7. Data Retention
We retain your personal information for as long as necessary to:
- Provide our Services and maintain your account
- Comply with legal obligations
- Resolve disputes and enforce our agreements
- Support business operations
When you delete your account, we will delete or anonymize your information within 90 days, except where we are required to retain it for legal, regulatory, or legitimate business purposes.
8. Your Rights
Under UK data protection law, you have the following rights regarding your personal information:
- Access: Request a copy of your personal information
- Rectification: Request correction of inaccurate or incomplete information
- Erasure: Request deletion of your personal information (subject to legal exceptions)
- Restriction: Request restriction of processing in certain circumstances
- Data Portability: Receive your data in a structured, machine-readable format
- Objection: Object to processing based on legitimate interests
- Withdraw Consent: Withdraw consent at any time where processing is based on consent
To exercise these rights, please contact us at hello@lekeelekee.com. We will respond within one month as required by law.
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.
9. Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit and at rest
- Regular security assessments and penetration testing
- Access controls and authentication requirements
- Employee training on data protection
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
10. Children's Privacy
Our Services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information promptly.
If you believe we have collected information from a child under 13, please contact us immediately at hello@lekeelekee.com.
11. Cookies
We use cookies and similar tracking technologies to:
- Keep you signed in
- Remember your preferences
- Understand how you use our Services
- Improve and personalize your experience
- Deliver relevant advertising (where applicable)
You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our Services.
12. Advertising and Third-Party Ad Networks
Our Services display advertisements provided by third-party advertising networks. These ads help us keep LekeeLekee free to use.
Google AdSense (Web): We use Google AdSense to serve advertisements on our website. Google AdSense uses cookies to serve ads based on your prior visits to our site and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your browsing activity. For more information, see Google's Privacy Policy and How Google uses information from sites that use its services.
Google AdMob (Mobile App): Our mobile application uses Google AdMob to display advertisements. AdMob may collect and use device identifiers and usage data to serve relevant ads. The same Google privacy policies apply.
Other Ad Networks: We may also use other third-party ad serving technologies and networks to display advertisements. These third parties may use cookies, web beacons, and similar technologies to collect information about your use of our Services and other websites in order to provide relevant advertisements.
Opting Out: You can opt out of personalised advertising by visiting:
- Google Ad Settings
- Digital Advertising Alliance (DAA) Opt-Out
- Network Advertising Initiative (NAI) Opt-Out
You can also manage your advertising cookie preferences through our cookie consent banner, which allows you to accept or reject marketing and third-party cookies.
13. Third-Party Links
Our Services may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read the privacy policies of any third-party services you visit.
14. Changes to This Policy
We may update this Privacy Policy from time to time. If we make material changes, we will notify you by:
- Posting the updated policy on our website
- Updating the "Last updated" date
- Sending you an email or in-app notification (for significant changes)
Your continued use of the Services after changes become effective constitutes your acceptance of the revised Privacy Policy.
15. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
- Email: hello@lekeelekee.com
- Address: LEKEELEKEE247 LTD, 1st Floor, 26 Cadogan Square, London, England, SW1X 0JP
See also: Terms of Service